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Emil Arljung
Contact
E-mail
emil.arljung@umu.se
Phone
+46 90 786 96 52
Works at
Affiliation
Financial officer at
Department of Applied Educational Science
Section: Floor 4
Location
Naturvetarhuset, huskropp NB, Johan Bures väg 14
Umeå universitet, 90187 Umeå
Publications
Publications
2020
Concretizing and legitimizing brand equity as a strategic investment: A qualitative study in the Swedish retail industry
Arljung, Emil; Eklund, Axel
View publications in DiVA
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